There are moments in life where time stands still. Moments in the routine when something stops you in your tracks and you face your greatest fears. Suddenly, things that seemed so important recede into the background and you see with a new perspective. I recently had one of those heart-stopping experiences. My daughter is an excellent student, a competitive western equestrian, and a worship leader. On horseback, she has earned a spot in her national championships for the past several years and has placed nationally in her category. She plays guitar and piano in worship bands at church and school…
As I look at the future of senior housing, I see a beautiful rainbow created by strong demographics and longer life expectancies. The workforce needed to provide the needed care and services is in a generation that exceeds the size of the Boomers. However, if we are resigned to how things have always been done, we must be cautious about what is at the end of the rainbow. The Greatest Generation, Silent Generation, Baby Boomers, Generation X, and Millennials all bring a different perspective and culture based on their experiences and upbringing. The challenge for any business is that each…